Mobile phones have increasingly become tools that consumers use for banking, payments, budgeting, and shopping. Given the rapid pace of developments in the area of mobile finance, the Federal Reserve Board began conducting annual surveys of consumers’ use of mobile financial services in 2011. This 78-page report, “Consumers and Mobile Financial Services” (March, 2015) examines trends in the adoption and use of mobile banking, payments, and shopping behavior and how the emergence of mobile financial services affects consumers’ interaction with financial institutions.
Visa Interested in Mobile Payment Company Square?
There was a very complimentary and “loving” Valentine’s day post about Jack Dorsey’s mobile payment company Square on Visa’s corporate blog. Why is Visa posting such a piece? According to Venturebeat, there are several possible reasons:
“First, Visa may be starting to understand that businesses are continuing to tailor to the mobile consumer. If you want to sell to the mobile consumer, you may have to be mobile. Second, the blog was written by Visa Corporate Relations and might be looking to strike a partnership. Though interestingly, Square is using a Visa card in its demo image see image above. Enabling purchases to be versatile and available anywhere could greatly increase Visa’s attractiveness to both businesses and consumers.Lastly, perhaps Visa is looking to get on Square’s radar for an acquisition.”
via VentureBeat.