MOBILE 2.0 Silicon Valley brings together experts and thought leaders from all aspects of the mobile ecosystem, including startups, investors, mobile carriers, device manufacturers, and mobile application developers and web technologists.
The MOBILE 2.0 Conference is a one day event to be held on September 1, 2011. This Year, The Mobile 2.0 Organizing Committee proposes to examine the impact of an “Always On, Always Connected” Mobile World. We will hold a morning plenary session with a series of panel conversations, followed by interactive workshops in the Afternoon.
Mobile 2.0 Silicon Valley is all about giving the audience the opportunity to learn, network and voice their views.
Agenda
“ALWAYS ON, ALWAYS CONNECTED — WHAT ARE THE CONSEQUENCES?”
08:00-09:00 REGISTRATION AND COFFEE
8:45-9:00 Welcome: Mobile 2.0 Coordinating Committee: Gregory Gorman, Tony Fish, Dan Appelquist
9:00-12:30 PLENARY SESSION & PANELS
09:00-09:15 Whose In the Driver Seat in Mobile?
Larry Berkin, Mobile Evangelist, Former, SVP, Symbian Foundation
09:15-10:05 Panel #1 What Will Change in A MultiScreen World? Native App vs Web?
Marc Davis,Partner Architect, Microsoft, Olof Schybergson, CEO, Fjord, Adam Boyden, President, Conduit, Michael Mace, CEO, Cera Technology
10:05-10:20 Surprise Startup
Interviewed by John Malloy, BlueRun Ventures
10:15-10:45 Coffee Break
10:45-11:35 Panel #2 Is The Cost of Innovation Changing? Can Small Companies Still Compete?
Mike Rowehl, Co-Founder, Churn Labs, Jeff Haynie, CEO, Appcelerator, Ted Verani, SVP, Trilibis Mobile, Raam Thakrar, Co-Founder, Touchnote
11:35-11:50 Surprise Startup
Interviewed by Michel Wendell, Nexit Ventures
11:50-12:40 Next Generation Advertising: What Are the New Models?
Michael Rubin, Executive Director, AT&T Interactive, Blair Swedeen, VP, Placecast, Dorrian Porter, CEO, Mozes, Evan Tana, VP, Shopkick
12:40-13.30 LUNCH
Steve Bratt, CEO, World Wide Web Foundation – Mobile Entrepreneurship in Africa
1:30-5:00 BREAKOUT SESSIONS
13:30-3:00
Workshop A: Next Generation Advertising. What Are The New Models?
Workshop Leaders: Evan Tana, Shopkick, Colm Grealy, Digital Reach, Eric Chan, Embee Mobile, David Kurtz, AT&T Interactive. Commentator: Christian Petersen, Cloudmade
Workshop B: What Developers Should Know About Monetization, Marketing and Analytics
Workshop Leaders: James Parton, Telefonica, Michael Oiknine, Apsalar, Peter Vesterbacka, Rovio, Larry Berkin, Steve Manning, Opera. Commentator: Sheena Chandrok, MoMo Seattle
Workshop C: Building Great Apps Using Mobile Web Standards
Workshop Leaders: James Pearce, Sencha, Matt Womer, W3C, Dan Appelquist, Vodafone, Commentator: Enrique Ortiz, MoMo Austin
3:00-3:30 Coffee Break
3:30-5:00
Workshop A: Multiscreen World/Native vs Web
Workshop Leaders: Phil Lenton Compsoft Plc, Ben Keighran, Chomp, Mario Tapia, Mobile Monday, Silicon Valley, Adam Boyden, Conduit. Commentator: Raj Singh, Mobile Guru
Workshop B: Cost of Innovation: Can Small Companies Still Compete?
Workshop Leaders: Mike Rowehl, Churn Labs, JT Buffmire, Sprint Emerging Solutions Group, Raam Thakrar, Touchnote, Jeff Haynie, Appcelerator. Commentator: Juha Christensen, Partner, Progression Partners
Workshop C: How to Design for Context in Mobile
Workshop Leaders: Olof Schybergson, Fjord, Peter Marx, Qualcomm. Commentator: Brian Fling, Pinch/Zoom
5:00-5:30 Thoughtful challenge : Soft SIM and the implications for breaking the Visa/Mastercard duopoly
5:30-6:00 Last Words, Wrap-up
6:00-7:30 COCKTAIL PARTY!!
For more information and registration: Mobile 2.0 Silicon Valley