Mobile Payment Magazine

Global Mobile Software Market to Reach $79.7 Billion by 2017

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Proliferation of mobile computing devices, such as, mobile phones, laptops, palm computers, and the rise in the number of supporting platforms, such as, Android, has resulted in the development of several killer mobile software and applications revolving around device customization, internet connectivity, and other mobile computer related activities.

With mobile computing devices quickly transforming from an emerging niche market to a mainstream force, changing not only the way people conduct business, but arguably the consumer electronics and telecommunication industry as a whole, the global market for mobile software, a key enabler of these mobile devices continues to remain promising.

Growing popularity of mobile communication applications such as email, IM, mobile video, on device portals, Internet browsers, Internet web, and social network clients, multimedia applications such as presentation viewers, video players, audio players, graphics/image viewers, word processors, and spreadsheets, among others provides tremendous opportunities for global mobile software market.

Growing use of smartphones especially opens up the channel for development of innovative software and consumer applications, driving demand for next-generation mobile software. Top consumer mobile applications for upcoming years, including Location-Based Services, Money Transfer, Mobile Browsing, Mobile Health Monitoring, Mobile Search, Near Field Communication Services, Mobile Payment, Mobile Instant Messaging, Mobile Advertising and Mobile Music are all expected to drive present substantial market opportunities for mobile software market in the years to come. Location based services such as Location Enabled Search and Location based Social Network Services in particular are expected to increase in popularity over the next few years, thereby driving gains into the market.

The Asia-Pacific region is the most prominent regional market for mobile software. Growth in the Asia-Pacific mobile software market is particularly driven by growing craze for smartphones and other mobile devices in emerging markets such as China and India. Increased demand for mobile email and other Internet enabled services within the burgeoning corporate sector in these countries also augurs well for the market. User Interface (UI) and Applications represent the largest product segment, while Mobile Device Management (MDM) market represents the fastest growing product segment, waxing at a CAGR of more than 23% over the analysis period.

Major players in the marketplace include ACCESS Co. Ltd., Apple Inc., Electronic Arts Inc., Google Inc., InnoPath Software Inc., Microsoft Corporation, MFormation Technologies Inc., Nokia Corporation, Red Bend Software Inc., Research In Motion Limited, Smith Micro Software Inc., Sybase Inc., The Symbian Foundation, among others.

A new research report entitled “Mobile Software: A Global Strategic Business Report” has been released by Global Industry Analysts, Inc.,  The report provides a comprehensive review of market trends, issues, drivers, company profiles, and key strategic industry activities.

Market estimates and projections are presented for major geographic markets including North America, Europe, Asia-Pacific and Rest of World. Product segments analyzed include – User Interface (UI) and Applications, Application Execution Environment (AEE) and Operating System (OS) Software.

More information: Mobile Software: A Global Strategic Business Report

Source: PR Web

Global Mobile Payment Market to Reach US$264.8 Billion by 2015

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Mobile payment market gained momentum in the recent years owing to introduction of efficient mobile money transfer services across several markets. Further, the widespread adoption of mobile payments in majority of the markets, especially in Asia-Pacific, and participation of global institutions in NFC (near-field communication) payment trials led to the growth of the market. Given the fact that approximately four billion mobile phone users exist across the globe with numbers increasing at a faster pace, and the figure of bank accounts is approximately pegged at about 1.6 billion, mobile payment attracts huge growth potential.

Asia-Pacific represents the largest market as stated by the new market research report on Mobile Payment (Mobile Money) Market. Rest of world comprising Latin America, the Middle East and Africa represents the fastest growing market for mobile payment (mobile money) in the world. By mobile technology type, SMS Mobile Payment segment predominates the worldwide mobile payment market, while the Near Field Communications (NFC) represents the fastest growing technology type for mobile payment.

Major players profiled in the report include Ericsson, Firethorn Holdings LLC, Harex Infotech Inc., International Business Machines Corporation, mBlox Inc., mFoundry Inc., Mobipay Systems Inc., Netsize Corporate, Nokia Corporation, NTT DOCOMO Inc., Obopay Inc., Paybox Services, Sybase Inc., Verrus Mobile Technologies Inc., and ViVOtech Inc, among others.

The report titled “Mobile Payment (Mobile Money): A Global Strategic Business Report” announced by Global Industry Analysts, Inc., provides overview of market, market trends, product overview, product developments/introductions, and recent industry activity. The study analyzes market data and analytics in terms of number of users and value sales for regions including the North America, Europe, Asia-Pacific, and Rest of World. The study also analyzes global market data in terms of value sales for mobile technology type including Near Field Communications (NFC), SMS Mobile Payment, Unstructured Supplementary Service Data (USSD), and Wireless Application Protocol (WAP).

Source: PR Web