2010 is the year of the mobile smartphone, and all the useful app’s that go with them.
Back in March, 2010, Laura Kolodny wrote in the New York Times, “Web sites are old school, and mobile is a growing requirement for every industry and business.” iPhone sales have been off the charts, and this week Google’s Andy Rubin wrote that there are 300,000 Android phone activations each day–yes every day!
In July, Shop.org, the National Retail Federation’s digital division, found that “nearly three-quarters (74%) of online retailers either already have or are developing a mobile strategy. One in five boasts having a fully-implemented mobile strategy in place already.”
Taking your small business mobile could be as easy as creating a simple iPhone app, but more often than not, with competition in the mobile space heating up, it’s likely to be a bit more complicated than that.
Raam Thakrar has outlined the process in an excellent article in Mobile Commerce Daily. Here are some of the key tasks:
- Finding a developer
- Designing your app
- Choosing your features
- Analytics
- Payment Methods
- Testing
Read the complete article: Mobile Commerce Daily.