Mobile phones have increasingly become tools that consumers use for banking, payments, budgeting, and shopping. Given the rapid pace of developments in the area of mobile finance, the Federal Reserve Board began conducting annual surveys of consumers’ use of mobile financial services in 2011. This 78-page report, “Consumers and Mobile Financial Services” (March, 2015) examines trends in the adoption and use of mobile banking, payments, and shopping behavior and how the emergence of mobile financial services affects consumers’ interaction with financial institutions.
Mobile Insider Summit: Aug. 14-17, 2011, Lake Tahoe, NV
The Mobile Insider Summit is a three day event that brings together the brightest minds in mobile marketing to share leading-edge information and experiences in a think-tank environment while exploring new technology, strategies, and tactics for effective use of mobile as a marketing vehicle.
Summit organizers bring in 50 of the top marketing and agency executives responsible for mobile marketing strategies and budgets for their companies to network, debate, and collaborate about marketing using mobile.
Attendance for the Summits are capped to ensure conversations, learnings and overall experiences are intimate, productive, and highly useful.
Learn more: Mobile Insider Summit 2011.
