Mobile phones have increasingly become tools that consumers use for banking, payments, budgeting, and shopping. Given the rapid pace of developments in the area of mobile finance, the Federal Reserve Board began conducting annual surveys of consumers’ use of mobile financial services in 2011. This 78-page report, “Consumers and Mobile Financial Services” (March, 2015) examines trends in the adoption and use of mobile banking, payments, and shopping behavior and how the emergence of mobile financial services affects consumers’ interaction with financial institutions.
NFC Mobile Payments Will Be Big Business for Google, Says Schmidt
Eric Schmidt, Google’s chief executive, thinks wireless transactions, enabled by the coming wave of Android smartphones outfitted with near-field communication (NFC) technology, could turn into a serious business for the company.
Speaking to a small group of reporters late Tuesday after his keynote presentation at the Mobile World Congress here, Schmidt said Google could work with advertisers to “extend offers to phones with NFC chips.” Advertisers, he said, were interested in combining an ad and an offer, presumably at the point of sale.
via NY Times.
